Your Rally token will launch in the morning (PT) on the day you’ve selected with your onboarding team.

Note token launching is a manual process! You’ll receive an email notification from our Creator Onboarding team as soon as your token has gone live, along with a link to your new token page.

The day your token goes live is also the day that you’ll be able to first edit your Coin page to add use cases and benefits, along with campaigns. We recommend setting up your **Launch Planning Template** prior to your launch date as an easy way to be prepared to update your page.

After your launch, you can reach out to [email protected] with any questions, concerns, feedback, or other comments.

Soft Launching

The Rally team recommends thinking about possibly soft-launching your token. This means we’ll work together to choose a date when we mint the token and it will be live, but you’ll wait to announce it to your community until a later date.

Because your token page doesn’t go live until the coin does, this “soft launch” allows you to set up your coin page, engage any third-party integrations, and otherwise prepare for a grand launch where you would actually announce via social media, press release, etc. to your community.

Your Rally point of contact (Creator Onboarding or Partnerships) can help you get set up with Bonfire prior to your launch, but note the Bonfire page will not be live until the coin is minted.